We recently spent an delightful afternoon photographing John Hyde in and around his electorate. John’s been representing for the people of Perth in WA’s house on the hill for over a decade now. Inner urban isn’t what it used to be - John’s seat takes in the CBD as well as the rapidly changing residential areas from East Perth to Mount Hawthorn. Kings Park too.
Photography of political candidates has long been a very conservative affair involving the application of far too much hairspray and far too little reality. Art director Ray van Kempen was after a fresh look that emphasised John’s intimate knowledge of the electorate as well as his active engagement with its denizens. Armed with a small retinue of extras and stylist Liz Carberry we confounded the baristas and bus drivers of Beaufort Street before wrapping at James Street with a twilight city backdrop. As John noted Perth turned on its best for us.